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Available to Participating and Non-Participating Members, DonorDemocracy is a Conservative Data Co-Operative that utilizes DonorBureau's proprietary, award-winning data modeling to create targeted audiences by leveraging billions of direct mail, text, and email fundraising transactions and over 750 demographic, psychographic, and behavioral data elements. 200+ Members from a diverse set of vectors, including Candidates, PACS, Committees, Political Advocacy Groups, and Charitable organizations that support Police, Military, Animals and Religious causes.
PRE-BUILT MODELED AUDIENCES THAT ARE OPTIMIZED FOR CHARITABLE ORGANIZATIONS SUPPORTING POLICE, MILITARY, ANIMALS AND RELIGIOUS CAUSES.
360 -DEGREE DONOR VIEW
These models leverage real-time, cloud based direct response fundraising transactions from multiple channels to get a 360-Degree View of each donor and their likelihood to donate: 1 Billion+ Direct Mailed, 1Billion+ Text Sent, and 1 Billion+ Emailed Delivered.
AUDIENCE MODEL TYPES AND TIERS
Each Audience and Model is unique, using different training sets with different outcome goals:
- CORE - an Issue Focused model, focused on donors with high propensity to give to specific issues over a long period of time
- LTV - a ROI Focused model, focused on providing a blend of response and gift
- RR - a Response model, focused on providing higher response but a lower average gift
- LDR - a High Dollar model, focused on providing higher gifts but a lower response rate
Each model is scored into tiers 1-4 based on the likelihood to donate to that specific audience type.
| MODELS |
TIER 1 |
| |
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| Animal - CORE |
24,137 |
| Animal - LTV |
35,745 |
| Charitable - CORE |
59,212 |
| Charitable - CORE HD |
28,294 |
| Charitable - LTV |
98,746 |
| Charitable - RR |
74,204 |
| Charitable - LDR |
34,172 |
| Military - CORE |
27,346 |
| Military - LTV |
20,749 |
| Military - RR |
22,392 |
| Military - LDR |
13,884 |
| Police - CORE |
33,663 |
| Police - LTV |
22,070 |
| Police - RRR |
25,204 |
| Police - LDR |
14,288 |
| Religious - CORE |
53,944 |
| Religious - LTV |
96,883 |
| Religious - Catholic CORE |
40,665 |
| Religious - Catholic LTV |
35,294 |
| Religious - Catholic RR |
31,309 |
| Religious - Catholic LDR |
26,948 |
| Religious - Evangelical CORE |
31,309 |
| Religious - Evangelical LTV |
34,831 |
| Religious - Evangelical RR |
28,599 |
| Religious - Evangelical LDR |
19,400 |
ADVANCED SEGMENTATION AVAILABLE
- A comprehensive suite of over 100 data elements can be selected for advanced segmentation.
- Examples include age, net worth, income, religion, voter performance, attends church, pro-life stance, and many more. (Please inquire)
SPECIAL NET NAME ARRANGEMENTS
75% NET ON 10,000+ NAMES
50% NET ON 20,000+ NAMES
NET/NET ON 30,000+ NAMES
RECOMMENDED MARKETS
CHARITABLE ORGANIZATIONS SUPPORTING POLICE, MILITARY ANIMALS AND RELIGIOUS CAUSES.
DONORDEMOCRACY MODELS CONTINUATION USAGE
Advance Colorado Institute
Americans For Prosperity
Cato Institute
Christian Appalachian Project
Christian Family Care
CRU
Federation For American Immigration Reform
Heartbeat International
Heritage Action For America
Heritage Foundation
Hillsdale College
Howard Jarvis Taxpayers Association
Independent Women's Forum
Judicial Watch
Leadership Institute
National Police Association
National Pro-Life Alliance
National Right To Work Committee
Project Veritas
Republican National Committee
Turning Point USA
U.S. Term Limits
Washington Examiner
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