AMERICA'S MAGAZINE FOR CHRISTIAN WOMEN

SPIRITLED WOMAN – was the fastest-growing magazine for American Christian women.  This magazine has moved to an online format.  These are the known Paid and DTP records on file for rent.

Readers are family-oriented, mothers and grandmothers who actively purchase many products and services.  These readers take an active role in their church and over 54% currently hold a position.  They give an average of $1,071 per year to charitable organizations not including their church.  This equates to over $81,396,000.  On average, 51% of readers have attended two seminars/conferences in the past two years.  They actively purchase many products and services through direct mail offers as well as the Internet.  The most frequently purchased products include:  books, music, cards, gift items, video tapes, bibles, stationary & calendars, clothing, artwork & prints, nutritional items, and bible study software.

As of January 2008, SpiritLed Woman moved to an online format.   These are all of the known paid and DTP records on file. The addresses are NCOA'd regularly. 

DEMOGRAPHICS

Average Age:  50
61% Married
72% College degree
30% At least one child at home
Household Income:  $63,900
Average Household Net Worth:  $249,500

RECOMMENDED USAGE

Publication and book mailings, religious offers, general merchandise catalogs, credit card, insurance and fundraising offers including (political, charitable, religious).  Ministries for conferences, general attendance, etc.

USAGE

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